Simple pricing

Start free.
Pay when it works.

14-day free trial on every plan. No credit card required. Cancel any time.

Starter

$97/mo

Everything you need to stop losing leads and start converting them.

  • AI chatbot on your website
  • Full CRM — unlimited contacts
  • Lead scoring 0–100
  • Automated email follow-up sequences
  • Quote & invoice builder
  • Pipeline / Kanban board
  • Google review automation
  • Email + chat support
Start 14-day free trial

No credit card required

Most popular

Growth

$197/mo

Add SMS, call scoring, and multi-step workflows to close more deals faster.

  • Everything in Starter
  • SMS automation (2-way)
  • AI call recording & scoring
  • Multi-step workflow builder
  • Campaign broadcast (email + SMS)
  • Reputation management hub
  • Appointment booking & reminders
  • Priority support
Start 14-day free trial

No credit card required

Pro

$397/mo

Full business OS — accounting, invoicing, team management, API access, white-label.

  • Everything in Growth
  • Accounting & expense tracking
  • Recurring invoices & billing
  • Multi-user team management
  • API access + webhooks
  • White-label (your branding)
  • Xero integration
  • Dedicated account manager
Start 14-day free trial

No credit card required

< 60s

Average lead response time

10+ hrs

Saved per week, per team

14 days

Free trial, no card needed

Australian data centres
No lock-in contracts
Live in 15 minutes
14-day free trial

Common questions

Is there really a free trial?

Yes — 14 days, no credit card required. Set up in 10 minutes and start capturing leads immediately. If you don't love it, cancel with one click.

Can I switch plans later?

Absolutely. Upgrade or downgrade any time. Billing is monthly, no lock-in contracts.

How long does setup take?

Most businesses are live in under 15 minutes. Install the chatbot snippet on your website, connect your email, and Athena starts working immediately. No tech skills required.

Do you work with my industry?

Yes. Athena works with tradies, real estate agents, dental practices, legal firms, fitness studios, accountants, healthcare providers, and more. The AI adapts to your industry automatically.

What happens to leads after hours?

Athena responds within 60 seconds, 24/7 — including nights and weekends. You'll never lose another lead to a slow response time.

Is my data safe?

Your data is encrypted and stored in Australian data centres. We never sell or share your data with third parties.

Ready to stop losing leads?

Join Australian businesses that respond in 60 seconds, not 6 hours.