Most Australian businesses respond to leads in 6+ hours. Research shows every hour of delay reduces your conversion rate by 7–15%. Calculate your monthly revenue gap below.
ROI Calculator
Currently earning (est.)
$23,839/mo
Based on 6h average response time
With Athena (60s response)
$27,245/mo
Automated follow-up on every lead, 24/7
Monthly revenue gain
+$3,406/mo
Annual gain
+$40,872
Athena pays for itself in 1 days at $97/mo
Industry close rate
We use real industry benchmarks for Australian businesses. Tradies close ~22% of qualified leads, dental clinics ~31%, mortgage brokers ~38%, etc.
Response time penalty
Every hour of delay reduces your probability of closing a lead. At 6 hours, you've lost roughly 40% of your leads to competitors who responded faster.
Athena's impact
Athena responds to every enquiry within 60 seconds — the optimal response window. This restores your full industry close rate on every lead.
Revenue gap
The difference between your current revenue (delayed response) and potential revenue (60-second response) is your monthly opportunity cost.
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